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Tell us what's getting in the way.

You do not need a finished brief and you do not need to know what the solution is called. Show us what is slow, awkward, disconnected, missing or simply not good enough. We can work out the right solution from there.

PROJECT INTAKE
READY
ROUGH IDEA“We need this process to stop being so manual.”

Plain language is enough to start.

PROCESSPEOPLESYSTEMS
UNDERSTAND→SHAPE
FIRST SHAPEOPEN ✓
01
Problem understoodWhat is getting in the way
02
Current process mappedWhat happens today
03
Next question readyOnly what we actually need
01Understand
→
02Shape
→
03Build
NO TECHNICAL BRIEF REQUIRED
Start with the problem

Got something you want built?

Choose what fits best, tell us what your business does and what you need help with. We’ll take it from there.

ZF
Project IntakeTurn the messy version into a build brief
brief in progress
01
What are we roughly building?Pick the closest. "Not sure" is completely fine.
02
What kind of problem is it?This helps us understand the shape of the project.
03
Give us the rough version.No polished spec. Just tell us what the business does and what you want to change.
Before you overthink the form

You are allowed to come to us early.

A useful first conversation does not require a specification document. In a lot of projects, deciding what should be built is part of the work.

01

“I only know the problem.”

Good. That is often the right place to start. We can turn the problem into the right build questions together.

02

“We already use loads of tools.”

We do not need to replace them by default. The answer may be connecting what already works.

03

“We have one awkward exception.”

That is often where custom technology becomes useful. The awkward bit is worth explaining.

04

“I don't know if AI is relevant.”

That is fine too. AI is one capability, not a requirement for working with ZappFlow.

What a good fit looks like

We are most useful when the answer is not obvious.

The project does not have to be huge. The useful signal is usually that an off-the-shelf answer does not quite fit, the work crosses multiple systems, or somebody needs to think about the business and the build at the same time.

“We know exactly which SaaS product we want installed.”

If there is no meaningful custom work around it, you may not need us.

MAYBE SIMPLE
“The process crosses three systems and people keep fixing it manually.”

That is exactly the kind of awkward middle layer we like.

STRONG FIT
“We want to build something that does not really exist off the shelf.”

Custom software becomes much more useful when the process is genuinely specific.

STRONG FIT
“We want AI because everyone else is talking about AI.”

We would rather work backwards from the job and see whether AI actually earns its place.

START WITH WHY
CLIENT FEEDBACK

The first brief does not need to be perfect.

“Exceptional service and delivery. Not only delivered what I asked for quickly and accurately, but provided additional outputs beyond what was asked for. Kept me informed at all stages.”